What metrics can I track to measure the success of my promotions?

Olyn provides partners with a comprehensive analytics dashboard to track the performance of your promotional movie links.

Here's what you can expect:

1. Real-time Data: The dashboard updates in real-time, allowing you to monitor your link's performance as it happens.

2. Key Metrics:

   • Click-through rates (CTR)

   • Conversion rates (how many clicks result in purchases)

   • Total views and purchases generated through your link

   • Revenue generated from your promotions

3. Audience Insights:

   • Demographic information of users who interact with your link

   • Geographic distribution of your audience

   • Devices and platforms used to access the content

4. Performance Over Time:

   • Daily, weekly, and monthly performance trends

   • Comparison tools to analyze performance across different campaigns

5. Campaign-specific Analytics:

   • If you're promoting multiple movies, you can view performance data for each campaign separately

6. Customizable Reports:

   • Generate and export custom reports based on the metrics most relevant to you

7. Goal Tracking:

   • Set performance goals and track your progress towards meeting them

8. Notification System:

   • Receive alerts for significant milestones or sudden changes in performance

This robust analytics system allows you to optimize your promotional strategies, understand your audience better, and demonstrate the value you bring to filmmakers as a partner. Remember to regularly review your dashboard to gain insights and adjust your approach for maximum impact.